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Top 30 Chat GPT Prompts for Real Estate Agents to Increase Sales
November 14, 2024
16 min
Chat GPT prompts for real estate: no longer a fad or a trend, but a useful tool. Whether you need to create property listings, conduct a market analysis, or draft personalized emails, ChatGPT prompts come in handy.
The Ascendix professionals present a comprehensive guide with Chat GPT prompts for real estate agents, brokers, and investors. A word of caution: ChatGPT is a tool to only help you speed up the working process, not to replace the human touch.
What are ChatGPT prompts?
Prompt is an instruction for OpenAI to generate the response. ChatGPT prompts are used to generate an answer to a question, a statement, a detailed response, or to initiate a conversation.
5 types of Real Estate Chat GPT Prompts
There are many ChatGPT prompts for real estate to use in various scenarios. Let’s focus on the 5 most common ones:
| Prompt types | Definition | Example questions |
|---|---|---|
| Informational | For factual information such as dates, facts, statistics | What are the current trends in the real estate market in New York City? |
| Decision-making | For answers to tricky questions | What are the pros and cons of buying a condo versus a single-family home in Los Angeles? |
| Instructional | Step-by-step guidelines to help users perform specific tasks or activities | What are the steps to integrate social media marketing into my real estate strategy? |
| Opinion-based | Provide subjective responses based on personal views, experiences, or interpretations | How remote work impacts urban real estate markets? |
| Technical | Explanations for complex technical information | Can you explain how a real estate investment trust (REIT) works? |
30 ChatGPT prompts for real estate
Here, we present you 30 ChatGPT real estate prompts that serve as practical examples:
Chat GPT Prompts for Real Estate
1.ChatGPT for real estate listing descriptions
Attracting clients’ attention in the real estate business is no cakewalk. Chat GPT prompts for real estate can help you create an engaging property description with a unique selling proposition. To get the most out of ChatGPT for real estate listing descriptions, prepare the essential details beforehand:
- Property basis (address, type of property, square footage)
- Town and neighborhood information
- Financial details
- Property features
- Exterior features
With all the vital information at your fingertips, type the prompt into ChatGPT. If you are not registered, go a few steps back and create an account.
Usually, it takes ChatGPT less than a minute to generate the response. Here’s what we received under the listing description prompt.
Prompt: Write 2 real estate listing descriptions for a property located in [location]. This is a [type of property] with [number] bedrooms, [number] bathroom(s), and is [number] sqft. Mention the neighborhood and its perks. Focus on the features of this property: [feature 1], [feature 2], [feature 3]. The listing must be engaging to read and quickly grasp the attention of potential buyers. Optimize the listing for the target audience.
ChatGPT for Real Estate | Property Listing Generation
If you are not satisfied with the first generated version, ask for tweaks. For instance, you can change the tone of voice, length, and even structure.
2. Automating Client Follow-ups
Clients are an important asset in any business. ChatGPT prompts help to automate client follow-ups, ensure timely communication, and personalize interactions.
By keeping in touch with customers, you always stay informed about their changing needs, preferences, and satisfaction with your services.
ChatGPT prompt examples for client follow-ups:
#1: You are a real estate agent writing an email to the client. This client has recently attended an open house in [location] that had main features [feature 1] feature 2]. Express appreciation for the visit. Ask if they have any remaining questions.
ChatGPT for Real Estate | Automating Client Follow-ups
#2: You are a real estate agent. Your client has been experiencing difficulties with [feature] after purchasing a [type of property] [number of dates/months] ago. The message must be informative and friendly. Mention how you can help them in the situation. Add contact information for assistance. The message must sound emphatic.
ChatGPT for Real Estate | Generating Client Follow-ups
At first, ChatGPT prompts may come up generic. Once you visualize the structure, add personal touch to the email. You can do it yourself or through an additional ChatGPT prompt. Make sure to describe all desired refinements properly.
3. Generating Market Reports
Chat GPT prompts for real estate can significantly streamline the process of creating market reports by providing structure and outline.
ChatGPT prompt for marketing report #1: Act like a broker. Create a market report summary for the first quarter of 2024 for the [state/province]. Include the influence of recent trends, average property prices, changes in buyer and seller behavior. Report must be structured and detailed.
ChatGPT for Real Estate | Generating Market Reports
From the first try we received a decently generated answer. However, if you are not at liberty to try your luck, consider writing down all necessary points you expect to see:
ChatGPT prompt for marketing report #2: From the broker’s point of view, create a marketing report for the first quarter of [year] for the [location]. The report must be structured, have a purposeful introduction, defined key metrics for the current changes, specified geographical focus. Provide proper formatting for the report. Write in formal language.
ChatGPT for Real Estate | Creating Market Reports
Being more specific with ChatGPT real estate prompts ensures that AI generates a comprehensive and relevant market report tailored to your needs.
4. Crafting Social Media Posts
Digital marketing is vital in 2024 since more than 96% of homebuyers go online. Hence, you must stand out with copy.
Real estate Chat GPT prompt examples for social media post drafting include:
- Tips for the first-time homebuyers
- Real estate market trends analysis
- Customer testimonials
- Day in the life of a real estate professional
- Home staging tips for sellers
- Investment property insights
We went with a promotional post for a new listing.
Prompt: Generate a compelling social media post for a new property listing. Highlight [property type], [location], key features [feature 1, feature 2], and a call to action. Tailor the post to appeal to [target audience: e.g., families, investors, first-time homebuyers]. Include a contact option for more information [contact info].
ChatGPT for Real Estate | Crafting Social Media Posts
If you feel like generated information does not showcase your personality, do not hesitate to hit that “regenerate response” button.
5. Writing Blog Content
Online presence does not narrow down to social media. Blogs are still relevant.
Blogs are a perfect fit for a long-read form of content with useful examples and catchy narration. Real Estate Chat GPT prompt examples: content outline, how-to articles, post about ‘industry hands-on’ tips, cover latest trends, explore innovative real estate technology, and more.
Examples for ChatGPT prompt for a blog post:
#1: Generate [number] topics a broker can write for the blog. Topics must be insightful and show what useful information a broker can show in the content.
ChatGPT for Real Estate | Writing Blog Content
#2: Generate an article [title]. It must have a catchy introduction, informative body text with [details], final words, and FAQ section with [number] questions. Make this article SEO optimized. Write in informative language.
ChatGPT for Real Estate | Generating Blog Content
6. Answering Client Inquiries
Let’s circle back to the communication with clients. Inquiries from their side usually come from different channels, like email, comment section, and others.
Chat GPT prompts for real estate make it easier to organize information clearly and efficiently summarize detailed responses. This helps simplify communication for property buyers in specific areas.
Prompt: Generate a response to a client’s inquiry about [details]. Keep the answer informative and straight to the point.
ChatGPT for Real Estate | Answering Client Inquiries
7. Designing Email Campaigns
Real estate Chat GPT prompts help create effective email campaigns to nurture leads and maintain client relationships. They assist in crafting personalized content that promotes listings, market updates, and special offers.
Example of ChatGPT prompt for email campaign: Create an email campaign promoting [type of property] in [location]. Highlight the property’s features: [feature 1], [feature 2], [feature 3] and add even details [date & time]. Make this email campaign engaging to read.
ChatGPT for Real Estate | Designing Email Campaigns
8. Developing Video Scripts
Visuals are another modern selling point. Real estate Chat GPT prompts can help develop scripts that highlight property features, neighborhood amenities, and lifestyle benefits. With AI assistance, you can produce professional-quality videos that effectively communicate the unique selling points of each listing.
Example #1: Write a script for a video tour of a [number]-bedroom home at [address] emphasizing its [feature 1], [feature 2], [feature 3].
ChatGPT for Real Estate | Generating Video Scripts
Creating an effective video script involves several key characteristics. To be more specific, include the following in ChatGPT real estate prompts:
Example #2: Craft a video tour script for a townhouse at [address]. Focus on a clear, single message about what makes this home special, avoiding jargon and unnecessary details. Inject unique approach to make the presentation stand out. Use rich, descriptive language and visual storytelling to highlight the home’s [feature 1], [feature 2], and [feature 3], creating an engaging and vivid experience for viewers.
ChatGPT for Real Estate | Writing Video Scripts
9. Personalizing Client Greetings
Everyone adores the personal touch. Coherent and personalized real estate Chat GPT prompts are key to building strong relationships and fostering loyalty in real estate.
Prompt: Draft a [message type] for a new client interested in [type of property investment] in [location], expressing enthusiasm and outlining the next steps in the process.
ChatGPT for Real Estate | Personalizing Client Greetings
With Chat GPT prompts for real estate you can create more tailored emails for different occasions, such as milestones, special events, seasonal promotions, follow-ups, and community updates.
Read more: AI Recommendation System for Real Estate
10. Scheduling Property Showings
With Chat GPT prompts for real estate, you can efficiently manage property showings. This includes automating appointment bookings, confirming details with clients, and sending timely reminders. It ensures a smooth and professional experience for all interactions.
Example: Write a message to a client [Full Name] confirming [type of inquiry] for a property showing at [location], on [date] at [time]. Add your signature [Full name], [position].
ChatGPT for Real Estate | Scheduling Property Showings
Proper management is just like science. You must be precise, timely, and methodical. AI property management chatbot ticks all these boxes. This advanced assistant covers everything from tenant queries to maintenance requests. The Ascendix team can help find the right AI solution for your business.
Want to implement an AI Property Management Chatbot with Ascendix?
We can help you integrate AI into your property management workflows.
11. Creating Contract Summaries
Real estate cannot exist without official papers and documents. So, clear and concise contract summaries ensure all parties understand the terms of real estate transactions.
With СhatGPT real estate prompts, you can offer clients personalized summaries that highlight critical points, obligations, and deadlines in a manner that is easy to understand.
To see this in practice, we worked with the following ChatGPT prompt and inserted the contract: Provide a summary of the key points from this real estate contract, focusing on the most important terms and conditions.
ChatGPT for Real Estate | Creating Contract Summaries
Please note that in the free ChatGPT version you can only insert text. Document attachment is possible via subscription.
Looking for ways to extract vital data from contracts? Need as advanced solution to classify documents? Want to automate data entry? You can trust the Ascendix team with your next project. Ascendix would love to hear more about your projects and how we can help.
12. Writing Testimonials
Client testimonials are powerful tools for building trust and credibility in real estate.
With Chat GPT prompts for real estate you can craft compelling testimonials that highlight positive experiences and successes. By capturing clients’ voices and stories, you can create testimonials that resonate with potential clients and showcase your dedication to excellent service.
Prompt: Draft a testimonial to the client who recently sold their home through our agency, highlighting positive experience and successful outcome. Keep it short but make the message cordial.
ChatGPT for Real Estate | Writing Testimonials
13. Drafting Newsletters
Real estate ChatGPT prompts can help in drafting informative newsletters, keeping clients engaged through regular updates. These newsletters can cover market updates, featured listings, and industry insights.
Prompt: Create a monthly newsletter featuring [feature 1], [feature 2], [feature 3]. Make the newsletter informative.
ChatGPT for Real Estate | Drafting Newsletters
With the power of AI you can:
- Conduct industry trend research
- Brainstorm new ideas for the newsletter
- Focus writing on the target audience
Read also: AI Solutions in Real Estate
14. Compiling Property Comparisons
ChatGPT prompts can assist in comprehensive real estate comparisons by highlighting key features, benefits, and differences between properties. This is essential for providing clients with detailed property comparisons to help them make informed decisions.
For a detailed and professional property comparison, ask ChatGPT to give you information on the following points:
- Location: Influences costs of living, property taxes, and aesthetics.
- Neighborhood: Proximity to amenities (schools, parks, government buildings), crime rates, pollution levels, and noise impact property value.
- Recently Sold Listings: Shows market trends and pricing based on similar homes sold.
- Age: Affects value based on style and updates needed.
- Condition: Key aspects include electrical, paint, windows, floors, heating, roofs, basements, kitchens, and bathrooms.
We asked ChatGPT for a profound analysis of property comparisons with table for better readability, detailed analysis, and relevant statistics:
For a client create a detailed property comparison of a [number] homes in [location]. Outline their key features, prices, and advantages. It will help a client to make an informed decision. For better visualization put information in a table. Information: [property name], [address], [key features], [advantages].
ChatGPT for Real Estate | Compiling Property Comparisons
Leveraging compiling property comparison to AI, you can present clear and concise comparisons that aid clients in their property search.
15. Designing Marketing Materials
Around 44% of home buyers look online for properties. So, marketing must be effective and engaging.
Real estate Chat GPT prompts can be used for designing captivating brochures, flyers, and other promotional content that highlight the unique features of each listing.
Example: Write the content on brochure promoting a [type of property] in [location], highlighting its [amenities], and [pricing].
ChatGPT for Real Estate | Designing Marketing Materials
16. Generating Lead Nurturing Content
Using ChatGPT prompts strategically guides potential clients through their buying or selling journey with personalized, relevant content. This roadmap effectively addresses their concerns, ensuring a smooth transaction process.
Prompt: Draft a series of emails to nurture lead who have expressed interest in buying a home, providing useful tips and information about the [location]. Try a unique approach, so that emails stand out.
ChatGPT for Real Estate | Generating Lead Nurturing Content
With ChatGPT you can automate the creation flow with more time to spare on adding unique selling points in the content.
17. Optimizing SEO Content
Businesses that actively engage in SEO practices can experience an average of 12% more traffic year over year.
Using Chat GPT prompts for real estate can help you improve your website’s visibility online. By creating content that’s SEO-friendly, with the right keywords and best practices, you can attract more visitors and potential clients to your real estate business.
Example: Write an SEO-optimized article about [idea], including keywords related to real estate and the local area.
ChatGPT for Real Estate | Optimizing SEO Content
Note that Chat GPT can assist you with research. For a more profound SEO optimization, consider working with specialized tools to find the right SEO keywords.
18. Preparing Presentation Slides
ChatGPT prompts can enhance your presentation by helping you create well-structured slides that convey your message clearly.
Since people are visual creatures, pairing your presentation with catchy slogans and bright pictures is a winning formula. Compelling presentations leave a lasting impression on both clients and stakeholders
ChatGPT prompt: Draft the content for a presentation on [topic], including key statistics and insights.
ChatGPT for Real Estate | Preparing Presentation Slides
Here are some suggested real estate Chat GPT prompts for enhancing your real estate presentation slides:
| Key Element | Explanation | Prompts |
|---|---|---|
| Current Market Trends | Highlight recent trends in property prices, providing a benchmark for property valuation. | What are the current trends in property prices in [specific area]? |
| Supply and Demand Dynamics | Discuss the balance between the supply of properties and buyer demand, indicating market liquidity. | How is the supply and demand balance affecting property prices in [specific area]? |
| Economic Indicators | Include factors such as interest rates and employment rates that impact the real estate market. | How do current interest rates and employment rates influence the real estate market in [specific area]? |
| Sales Volume and Activity | Provide data on transaction volumes to show market activity and buyer interest. | What are the recent sales volumes and activity levels in the real estate market in [specific area]? |
| Neighborhood Insights | Offer specific information about the neighborhood, including median home prices and future developments. | What are the key insights about the neighborhood, including median home prices and future developments? |
19. Creating Open House Announcements
Start by using ChatGPT prompts for real estate to craft SEO-optimized open house announcements. With AI you can highlight event details and property features effectively to attract potential buyers.
Example: Write an announcement for [type of event] at [location] highlighting [features] and inviting potential buyers. Keep it short and engaging. Include event details: [date] and [time].
ChatGPT for Real Estate | Creating Open House Announcements
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20. Automating Client Surveys
Gathering feedback from clients through surveys is crucial for improving your services and client satisfaction. Real estate ChatGPT prompts assist in creating automated client surveys that are easy to understand and complete.
Chat GPT prompt example: Generate a client satisfaction survey to send to recent homebuyers asking for feedback on their experience with our agency. Address to [client name].
ChatGPT for Real Estate | Automating Client Surveys
21. Generating FAQ Sections
Real estate ChatGPT prompts help you generate comprehensive FAQ sections that provide clear and concise answers to frequently asked questions. Simply provide the topics and key points you want to cover, and let AI create an organized and helpful FAQ section. This resource can enhance your clients’ experience, reduce repetitive inquiries, and showcase your expertise.
Prompt: Create a FAQ section for my real estate website, covering topics such as buying a home, selling a home, and financing options. Keep answers straight and to the point.
ChatGPT for Real Estate | Generating FAQ Sections
22. Crafting Press Releases
Real estate ChatGPT prompts can significantly enhance your press releases by crafting professional and engaging announcements for new developments, achievements, and events in your real estate business.
With ChatGPT, you can craft professional and engaging press releases that capture media attention and communicate your news effectively. Provide the key details and desired tone, and let AI create a press release that highlights the significance of your announcement. Well-crafted press releases can enhance your public relations efforts and boost your brand visibility.
Example: Draft a press release announcing the opening of [purpose], highlighting services and commitment to the community.
ChatGPT for Real Estate | Crafting Press Releases
23. Developing Training Materials
ChatGPT prompts for real estate can assist with onboarding new employees and keeping your team updated on industry best practices. Coherent prompts can generate comprehensive and engaging training materials that cover essential topics and skills.
Example: Write the content for a training module on effective property marketing strategies for new real estate agents.
ChatGPT for Real Estate | Developing Training Materials
24. Writing Property Descriptions in Multiple Languages
Chat GPT prompts for real estate help you translate property descriptions into multiple languages, ensuring your listings are accessible to a wider range of potential buyers. Provide the original description and target languages, and let AI generate accurate and culturally appropriate translations.
We worked with this prompt: Translate this property description into Spanish, making sure to maintain the key details and selling points.
ChatGPT for Real Estate | Writing Property Descriptions in Multiple Languages
25. Creating Virtual Tour Scripts
Virtual tours are a powerful tool for showcasing properties to remote buyers. ChatGPT prompts help create engaging virtual tour scripts that guide viewers through the property and highlight its key features.
Chat GPT prompt example: Write a script for a virtual tour of a [number]-bedroom [type of accommodation] in [location] focusing on [amenities] and [location].
ChatGPT for Real Estate | Creating Virtual Tour Scripts
Read also: 16 Real Estate Technology Trends of 2024
26. Generating Real Estate Ads
ChatGPT can assist in creating compelling and targeted real estate ads that highlight the unique selling points of your properties. High-quality real estate ads can boost your marketing efforts and increase your property’s visibility.
Prompt: Write an ad for a newly listed [number]-bedroom home in [location], emphasizing its [features] and [price]. Make it punchy and to the point.
ChatGPT for Real Estate | Generating Real Estate Ads
27. Drafting Legal Notices
Use ChatGPT real estate prompts to draft clear and concise legal notices that communicate essential information effectively. Provide the necessary details and legal requirements to make the legal notices easy to understand.
Chat GPT prompt example: Create a legal notice informing property owners about an upcoming tax lien sale. Include details such as the [date], [location], [consequences of unpaid taxes], and [contact information] for further inquiries.
ChatGPT for Real Estate | Drafting Legal Notices
28. Personalizing Client Portfolios
Chat GPT prompts for real estate can assist in creating customized portfolios that highlight relevant properties and provide detailed information. Personalized client portfolios can improve client satisfaction and increase the likelihood of successful transactions.
Prompt: Create a client portfolio for 3 [number]-bedroom properties in [location]. Keep the portfolios detailed by mentioning features and amenities.
ChatGPT for Real Estate | Personalizing Client Portfolios
29. Optimizing Website Content
ChatGPT prompts enhance your website content by suggesting relevant keywords, improving readability, and ensuring clarity. Provide the existing content and desired improvements, and let AI generate optimized content that meets your goals. Optimized website content can attract more visitors, keep them engaged, and ultimately drive more leads.
30. Creating Event Invitations
Chat GPT prompts for real estate creates professional and inviting event invitations that encourage attendance and generate excitement. Well-crafted event invitations can boost attendance and create a positive impression of your real estate brand.
Our ChatGPT prompt was the following: Write an invitation for a real estate investment seminar, highlighting the topics to be covered and encouraging recipients to RSVP.
ChatGPT for Real Estate | Creating Event Invitations
Who Are We?
At Ascendix, we assist established real estate businesses that require custom solutions, CRM consulting, and advanced AI capabilities tailored to their specific needs.
Why Partner with Us?
- Industry Insight and Expertise: Our extensive experience in commercial real estate technology makes us a trusted partner. We have provided technology solutions to top industry players like JLL.
- Custom AI Development: We create bespoke AI tools specifically for the real estate industry, such as tools for smart recommendations, document abstraction and data entry all aligned with your unique business goals.
- AI Integration Services: We seamlessly integrate AI tools and enhance existing ones into your business processes, ensuring everything works smoothly together, eliminating the need to manage multiple screens, and maintaining data harmony.
- Consultancy: Our skilled AI team provides expert guidance to help you choose the AI solutions that best suit your business, ensuring a perfect fit for your needs.
- Global Development Resources: With five international offices, we have the capacity and expertise to help you build any real estate solution you envision.
Contact us to explore our services and find out how we can contribute to your success.
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FAQ Chat GPT Prompts for Real Estate
How can real estate agents use ChatGPT?
Real estate agents can use ChatGPT prompts to create property listings, automate client follow-ups, generate market reports, craft social media posts, write blog content, and answer client inquiries. It helps streamline communication, enhance marketing efforts, and improve efficiency.
How can I use AI in my real estate business?
You can use AI in your real estate business for tasks like property valuation, lead generation, market analysis, customer service automation, and document processing. AI tools like ChatGPT can assist in crafting personalized emails, generating content, and providing data-driven insights to support decision-making.
What form of AI is most commonly used in real estate?
The most commonly used form of AI in real estate includes machine learning algorithms for property valuation, chatbots for customer service, and natural language processing (NLP) tools like ChatGPT for content creation and communication.
What is the AI revolution in real estate?
The AI revolution in real estate refers to the increasing adoption of artificial intelligence technologies to enhance various aspects of the industry. This includes using AI for predictive analytics, automating routine tasks, improving customer experiences, and making data-driven decisions. The revolution aims to increase efficiency, reduce costs, and provide better services to clients.
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Darina Milova , Content Writer
Darina is an expert in property and AI technology. In her content, she shares insights on how technology can optimize real estate workflows, along with proptech news and handy resources.
(17 votes, average: 4.80 out of 5)
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